Only The Air Presto is one of Nike's most iconic designs throughout their long history. The Air Presto was first introduced during the 2000 Summer Olympics in Sydney. It instantly distinguished itself from the rest of the competition. The Presto is described as a "tshirt for your feet", and it defies what a running shoe should or shouldn't be. The unique aspect of the Air Presto was its sizing. Instead of using traditional numbers, Nike released their head-turning kicks in XS and S, M, L, and XL (similar to a tee shirt). When the shoes were first made public, Nike used a unique marketing strategy. The ads were short and jarring, with 13 distinct color schemes. They instantly stood out on TV and in print. Tobie Hatfield, the brother of Tinker Hatfield, created the shoe solely to create a free-motion, breathable, and versatile running shoe. There was only one Presto and no sequels, unlike most Nike products. Tobie perfectly explains why with this quote: "People always ask us me. Why didn't we do a Presto 2? We did. It's called Nike Free.

Extremely Freakishly Cool to Wear
The Air Presto's most distinctive feature is the Neoprene Mesh that covers the upper. This material is directly connected to Hatfield's goal of setting a new standard in weight and breathability. The shoe can flex and expand to suit any foot, thanks to the removal of unnecessary weight. There were endless options for design and graphics for the uppers of the Neoprene mesh shoe. The Presto has seen a long resurgence since 2015 and sneakerheads are grateful. The Air Presto Ultra Flyknit, Presto Fly and Presto Fly are new iterations of Hatfield's 18 year-old design. Nike teamed up in 2017 with Off-White's creative artist Virgil Abloh to create a line of deconstructed Air Prestos, which quickly became the hottest shoe of the past decade. The Air Presto has a chameleon-like appearance and can change its colors according to its surroundings. The Presto's amazing upper is complemented by Nike's trademarked Air technology and Duralon outsole. These components work together to make one of the most comfortable shoes in Nike's catalogue.

* The Neoprene Mesh upper is shaped to the foot for breathability and flexibility.
* TPU molded midfoot cage provides additional support where it is most needed.
* Rubber toe cap adds additional durability.
* Reduced-cut design to increase range of motion.
Nike Air technology provides a light and bouncy ride.
* Air-Sole(r), a lightweight, responsive cushioning midsole by Phylon(tm).
* The outsole has flex grooves and grippy traction for flexible movement.